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Aqsa Ajmal -1st Pakistani Amongst Global Finalists For Lexus Design Award
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Aqsa Ajmal -1st Pakistani Amongst Global Finalists For Lexus Design Award

tuba ather March 5, 2021

Aqsa Ajmal is graduate from NUST university. Her final-year project ‘Pursewit’ is a sewing machine exclusively designed for visually impaired people with low-income backgrounds. The machine is ergonomically designed and being developed with special embedded features to enable differently abled individuals to operate it without any hassle, and, in so doing, earn a livelihood for themselves and their families.

NUST is proud to announce that Aqsa Ajmal – an Industrial Design graduate from NUST School of Art, Design and Architecture (SADA) – has been selected as one of the six finalists for the Lexus Design Award from around the world – and has become the first and only Pakistani to have achieved this milestone, for her phenomenal project titled ‘Pursewit.’.

Lexus announced the 6 finalists for the Lexus Design Award 2020 in the last week of January, from a record-setting 2042 entries from around 79 countries. The proposals were selected on the basis of their expression of the three key principles of the Lexus brand – Anticipate, Innovate, and Captivate with an emphasis on design that leads to a better tomorrow.

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