Nowadays, it seems like everyone is diving right into the entrepreneurial race and launching fashion lines with their names attached to it.
Quite a lot of celebrities have now capitalized on their passion for fashion and style and created their own fashion brands, claiming to introduce their signature style to the masses. Pakistani celebrities have also been actively busy with their side hustles outside their full-time jobs of being celebrated.
In this blog, Social Pakora takes a look at 6 Pakistani celebrity owned clothing lines you need to keep an eye out for.
UXM by Hocane Sisters
The Hocane sisters have quite a massive presence on social media and over time they have managed to achieve a whole lot of success in their acting careers as well. Both started as VJs, leading to silver and big screens, and now they are successfully running a side-shoot with a clothing line that defines their personal style.
The branding has been done right and has its own clever tagline which says, ‘Girls who can’ (pun intended)
UXM reflects a joyful and delightful vibe that both of the sisters personally possess.
Their brand offers refreshing western wear which is trendy and affordable for everyday style-savvy girls, with an approach to have access to chic and international high street fashion at an affordable range. The brand currently offers a range of tee-shirts, jewelry, and suits with the best quality stitching and fabric within a price range of 1.5k to 2k.
Aiman Minal Closet:
After making name for themselves in the drama industry, the Khan twins have also taken the route to bring forth an everyday girl fashion line with a taste of elegance and freshness in Highstreet fashion wear.
The brand incorporates a range of eastern and western attire with bright color palettes and quality fabric with feminine cuts and designs, a perfect fit for the everyday Pakistani woman.
Although the brand promises to produce everyday affordable clothing, but the price range is quite extortionate for the masses to afford and is between 3K and 9K.
Evervanna by Saheefa Jabbar
Saheefa Jabbar is an already celebrated model and actor, but her ambition doesn’t stop there.
The starlet has lately launched Evervanna, a clothing line that serves up timeless androgynous style – the kind of pieces one could imagine Khattak styling every single day.
The brand has received a plenty of celeb and fan love within a few hours of its launch, with people over 15k following and sharing the brand’s Instagram.
According to Khattak, the idea was to utilize her personal style and preferences with timeless designs and fashion which is accessible to the masses. And looks like Saheefa has smartly maneuvered her experience in the fashion industry thus, providing a new direction to everyday streetwear. The price ranges from 2k to 4k.
The brand promises a fresh take on sustainable fashion and offers androgynous outfits with a paramount use of neutral colors, modeled by the creative director herself along with her husband. She hopes to hit the mark with her latest venture.
Omal By Komal:
It turns out that Komal Aziz’s passion isn’t limited to her acting career since the Raaz e Ulfat star made the leap into the fashion business by co-founding Omal By Komal. She happens to invest a handsome amount of time running her venture and shares her journey with fans through social media.
Her fashion line offers signature bold patterns and bright colors, that blend traditionally regal dresses and contemporary cuts and patterns.
The starlet has recently celebrated a million followership on her brand’s Instagram with a heartfelt note.
She has also recently launched a footwear line based on handcrafted Khussas.
Areeba Habib Clothing
The Jalan famed actress and model Areeba Habib has established her name in the modeling and entertainment world, and now she has dabbled in launching her own fashion line after her name.
With bright colors, aesthetic patterns, and flowing silhouettes throughout her designs, one can’t help but sense a delightful vibe with the entire line. The brand offers various option for daily wear and evening wear suitable for work, weddings, and college.
In addition to running her line, she also happens to be its muse.
Habib has brought her classic style incorporated in her clothing line of curated items, ranging from western tops, kurtas, bottoms to dresses and everything in between. She also happens to channel dresses from her own label on Instagram.
Miraal By Alyzeh Gabol
Alyzeh Gabol entered the fashion world when she was just a teen. She did a bit of everything in the world of fashion before coming up with her own label: She’s modeled, hosted, served as a muse for various designers.
And now, the model turned actress has also dipped into running a fashion house named Miraal By Alyzeh Gabol named after her daughter. Featuring classic silhouettes and luxe materials, her line offers a range of eastern prêt à porter line perfect for daily wear that fit into the modern woman’s wardrobe.
With celebrities launching their clothing lines and entering the fashion businesses bringing forth their personal styles to the masses, we’re anxiously anticipated to see what comes next. While most people are still aversive to take over the risks that come with running a business, our Pakistani stars have proved that they are not afraid to unleash their entrepreneurial spirit in ways we might not expect.
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